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China-Malaysia Cooperation in Halal Industry Speeds up —China-Malaysia Halal Food and Muslim Commodities Certification and Industrial Cooperation Meeting Held in Beijing

Release time:2015-08-24 09:28:26

On July 15, ‘One Belt and One Road’ China-Malaysia Business Dialogue was held in Beijing. Zhou Li, Vice Minister of the International Department of CPC Central Committee, Liow Tiong Lai, President of Malaysian Chinese Association and Minister of Transport, He Junming, Vice Chairman of All-China Federation of Industry and Commerce, Wang Heshan, Vice Governor of Ningxia Hui Autonomous Region and other officials from China and Malaysia attended the opening ceremony.
The China-Malaysia Halal Food and Muslim Commodities Certification and Industrial Cooperation Meeting, jointly organized by the Expo Bureau and the Ethnic Affairs Commission of Ningxia Hui Autonomous Region and the People’s Government of Wuzhong City, is an important part of the Dialogue. Officials from the Expo Bureau introduced the investment environment in Ningxia and put forward some suggestions for the pragmatic cooperation between Ningxia and Malaysia, which were positively responded by the representatives of Malaysia. The Ethnic Affairs Commission and Malaysia Halal Industry Development Corporation (HDC) discussed the cooperation in halal products certification, and enterprise representatives of both sides worked on projects match-making. The two parties agreed to strengthen the cooperation in fields such as production and processing of halal beef and mutton, brand building and mutual recognition of halal food, construction of halal industry park and resource development of halal industry, to greatly promote the cooperation in halal industry between China and Malaysia.

Mutual Recognition is the Basis of International Cooperation

Ningxia is the only provincial Hui autonomous region in China, where Hui people account for 35.6% of its total population. As an important part in the ancient Silk Road as well as a crossroad of Chinese and Arabian culture, Ningxia shares similar customs, religion and culture with Malaysia and other Muslim countries. As the first inland opening-up pilot economic zone, Ningxia plays a significant role in the ‘Belt and Road Initiative’ and mainly aims at promoting exchanges and communications with Arab States, Muslim regions and other countries in the world. Compared with other places in China, Ningxia enjoys unique advantages to develop halal industry because of China-Arab States Expo—a cooperation platform for comprehensive economic and trade exchanges between China and Arab States, Muslim regions and other countries.
The data indicates that total volume of global halal industry exceeds USD 2.8 trillion. Halal food and Muslim Commodities industry in China holds the growth of 10 percents, but relevant enterprises are small in size, weak in production and scattered in different areas without efficient management. Ningxia firstly starts from halal industry standards for its international cooperation. The Halal Food International Trade Certification Center, approved by the Certification and Accreditation Administration of China in September 2014, has been established, and it is the first halal food certification institution in China. “It marks the formal establishment of China halal food certification system”, said Ding Kejia, Deputy Director-General of the Ethnic Affairs Commission of Ningxia Hui Autonomous Region.
So far, Ningxia Halal Food International Trade Certification Center has formally given certifications to 93 enterprises, covering dairy products, slaughtering, meat processing and other industries. Meanwhile, the Certification Center has established cooperative relationships with 12 countries and 15 institutions on mutual recognition.
Malaysia enjoys an international fame in halal industry development, halal industry standardization, halal food certification and so on. Preliminary cooperation has been reached between China and Malaysia earlier, and this time the scope of cooperation would be further expanded.
Wang Heshan, Vice Governor of Ningxia Hui Autonomous Region, hoped that China and Malaysia could actively cooperate in halal food, Muslim Commodities, agriculture, tourism and other areas so as to realize win-win cooperation.

Build Halal Service System and Expand the Scale of Halal Industry

In recent years, Ningxia has made great effort to develop halal industry and established the National Halal Industry Park in Wuzhong city while vigorously developing halal food and Muslim Commodities certification, research and design, production and processing, exhibition trade as well as the collection and distribution supporting service system. Now Ningxia has been in the leading position in halal food and Muslim Commodities certification and has also got certain influence internationally.
It is known that Wuzhong Halal Industry Park was approved as a provincial industry park by the State Development and Reform Commission in 2006. By the end of 2012, in order to grasp the opportunity of the “Belt and Road Initiative” and build a golden node of the new Silk Road, Wuzhong Halal Industry Park has been upgraded into a national halal industry park by active effort. Since the beginning of the development, relevant departments have set up development requirements for Wuzhong Halal Industry Park of “international vision, professional team and market-oriented operation”.
After years of hard work, Wuzhong Halal Industry Park has developed a relatively large industrial scale and complete hardware and software facilities. Currently, there are 218 enterprises in the park and 10 series of halal products are basically complete here with as many as 592 categories. Now Yili and Xiajin are leading the halal dairy product industry in the park, Baodi and Qiyang become the head of the halal meat product industry, Jinrui and Yininghe become the head of the halal snack food industry and Yijia is leading the Muslim clothing industry. It is estimated that the total industrial output value of the park will reach RMB 15 billion in 2015 and RMB 60 billion in 2020, and the park will become a halal industry gathering area of significant international influence.
In the China-Malaysia Halal Food and Muslim Commodities Certification and Industry Cooperation Meeting, responsible members of Wuzhong Industry Park vigorously introduced the developing potential of Wuzhong Halal Industry Park to the guests from Malaysia, hoping relevant enterprises in Malaysia can enter Wuzhong. In this regard, the responsible member of HDC responded that China is the world’s second largest economy where there are many opportunities for development.
    The strategy of “Belt and Road Initiative” proposed by China can effectively mobilize the economic resources in neighboring countries. He also expected that Malaysia and China can further strengthen cooperation and increase industrial investment in each other so as to lay a solid foundation of win-win cooperation. During the meeting, enterprise representatives from Ningxia and Malaysia conducted project matching and reached a preliminary cooperation intention.
Wang Jing, Director General of the Exhibition Bureau of Ningxia, considered that, in order to promote cooperation between Ningxia and Malaysia and also attract Malaysian enterprises to enter Wuzhong Halal Industry Park, besides establishing the mechanism of regular high-level communication, Ningxia should also make full use of the effective model of “Internet+” and establish the comprehensive network information service platform shared by China and Malaysia (Ningxia and Malaysia), including the information database of cooperation projects, business associations as well as the enterprises, so as to release real-time investment promotion information, and build the enterprise exhibition and communication platform to help the enterprises conduct trade matching.
It is reported that, by the end of 2014, Ningxia halal food and Muslim Commodities has achieved the output value of RMB 39 billion, with an increase of 15.6%. By strengthening cooperation with Malaysia, China can improve domestic industry standards in halal food and Muslim Commodities and Chinese  halal  industry can step forward to the international market.

 

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