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Xinhua News Agency Gives Full Play to Its Advantage in Multilingual Reports on the China-Arab States Expo 2015

Release time:2015-08-24 09:47:21

As a national and internationalized modern news agency, Xinhua News Agency is responsible for reporting the major political events as well as releasing exclusive news to its own country and to the outside world. Since January 2015, Xinhua News Agency has given full play to its advantage in making in-depth reports and intensive publicity in different languages of the China-Arab States Expo 2015 and has undertaken the construction of the Chinese, French, Arabic and English websites of the Expo.
So far, Xinhua News Agency has issued 21 pieces of various kinds of press release on the China-Arab States Expo 2015, and the Ningxia channel of Xinhuanet has republished and transmitted more than 100 pieces of different press release on the China-Arab States Expo 2015 including 10 pieces on the English channel, 8 pieces on the French channel and 7 pieces on the Arabic channel. The released news reports have been republished by dozens of websites including Xinhuanet, Sina.com, Sohu.com, NetEase,inc and ifeng.com. In addition, in order to publicize the Xinhuanet · China-Arab States Expo website, Xinhuanet and Ningxia channel of Xinhuanet have all published the Flash link on the conspicuous places on the website so as to continuously promote the website all year round.
In particular, the follow-up reports to the foreign countries in different languages have further improved the international influence of the Expo. Among which, great prominence has been given to the reports in Arabic, which has generated an outstanding and practical impact on raising the popularity of the Expo among Islamic States. The International News Department and Home News for International Service Department of Xinhua News Agency have worked together and finished 53 written reports and 25 Arabic image reports. The news reports have been adopted by dozens of well-known media in Arab states, including the Al-Ahram in Egypt, the Al-Rayaam in Kuwait, the Al-Watan in Qatar and the Al-Bayan in the UAE. The major reports including Feature: China and Kuwait Looking Forward to Expanding the Investment Markets in the Two Countries, Summary: Arab States Speaking Highly of the Role of China-Arab States Expo in Promoting the Economic Exchanges Between China and the Arab States have been consecutively been published at great length and at different levels by the mainstream media including the Ad-Dustour and Al-Rai, and Kuwait News Agency with each piece of the news release being adopted by at least 5 media. Besides, the English reports including Halal food helps Ningxia explore int’l market, China-Arab Trade Continues to Grow, Clean Energy in the Middle East Attracts Chinese Firms have been adopted by the major column, “China Focus” in English speaking countries.

Appendix: Catalog of News Released and News Forwarded

相关附件下载1.Catalog of News Released and News Forwarded.doc
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